About Keith Messick: Keith Messick is the CMO at Dialpad, a business communications company. Previously, he served as the CMO at Lucidworks and also held senior leadership roles at Topsy (acquired by Apple), Get Satisfaction, and SuccessFactors.
Launching a new webinar campaign can feel like a Herculean task when you’re juggling all the SaaS marketing to-do’s. Whether you’re a solo marketer or work on a small, but mighty marketing team, you have a bunch of campaigns to…
About Rajiv Nathan: Rajiv “RajNATION” Nathan is the founder of Startup Hypeman and is known as the Heavyweight Champ of storytelling. Rajiv helps SaaS startups not suck at how they pitch and tell their story so they STAND OUT to…
About Theresa O’Neil: Theresa O’Neil is the CMO of Showpad, the world’s leading sales enablement platform. As head of Showpad’s global marketing team, Theresa is responsible for increasing awareness, generating leads, and supporting all channels to grow revenue. She has…
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About Talia Wolf: Talia Wolf is the founder of GetUplift which provides conversion optimization services for high-growth companies. Using customer-centric strategies, emotional targeting, persuasion and data, Talia generates more revenue, sales and leads for her clients and students. Talia has…
About Anthony Payne: Anthony Payne is the VP of Global Marketing at Brightpearl, a retail operations platform for retailers and wholesales, with the mission of automating the back office so merchants can spend their time and money growing their businesses….
If you’re on the sales or marketing team behind a SaaS, no doubt you’re under pressure to deliver a constant stream of leads and new customers to help your company grow. But the value you bring to your company isn’t…
About Ekaterina Kazakova: Ekaterina Kazakova is the Marketing Manager at Blendr.io, an embedded integration platform for SaaS companies. Ekaterina joined Blendr.io during the very first days and is responsible for its global growth.
About Patrick Campbell: Patrick Campbell is the Co-Founder and CEO of ProfitWell, the industry standard software for helping companies like Atlassian, Autodesk, Meetup, and Lyft with their monetization (through Price Intelligently) and retention strategies. ProfitWell also provides a turnkey solution…
Webinars are awesome in general for any type of company. They’re fantastic for creating a buzz around your brand and generating leads. For SaaS companies, they’re an especially useful weapon in your marketing armory because they allow you the chance…