SaaS Breakthrough – Featuring Wilco de Kreij
David Abrams wrote this on April 26, 2017
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Demio Discover Wilco de Kreij

About Wilco de Kreij:

Wilco de Kreij is a 7-Figure Serial Entrepreneur, SaaS-fanatic, Marketer-Nerd, Automation-Geek and Founder of UpViral & Connectio.

He joined us from the Netherlands and we went deep dive into his entrepreneurial journey and his SaaS successes like UpViral, Wilco’s referral marketing platform that enables anyone to run effective and profitable viral marketing campaigns – in minutes.

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Show Notes:
01:35
Sunglasses Spark, Shutdowns and Side Project Plug In Success
09:30
"Everything was a lesson in itself" Mindset
11:33
Painful First Lessons Hiring Developers
14:55
Finding a Big Partner to Launch a Product
19:42
User Interface Design
23:00
Big Lessons from Launches: Prepping, Timing and Backing Up Everything
31:15
Multi Projects, Launches and Teams
32:25
Upviral Story
36:30
Shooting to the Moon but also being Realistic
38:45
How to Value/Price your Product
42:00
Getting into a Recurring Business and Long Term Vision
44:20
Finding and Hiring Developers: Trial Projects
46:08
Hiring and Company Culture
47:50
"If you launch something you're proud of, you're launching too late"
48:50
Staying Motivated when Products don't take off
51:05
Running a Software Company from Europe
Resources:
Designs:
http://www.99designs.com/
Affiliate Platform:
https://www.zaxaa.com/
Upviral:
http://upviral.com/
Connectio:
http://connectio.io/
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