SaaS Breakthrough – Featuring Bob Sparkins

demio saas breakthrough podcast featuring bob sparkinsAbout Bob Sparkins:

Bob Sparkins (Jenkins), Manager of Marketing Education at Leadpages, brings world-class training webinars and courses to DIY small business owners. Author of Take Action, Revise Later, Bob teaches coaches, consultants, service professionals, and small business owners how to leverage simple digital marketing strategies to impact more people with less effort—and generate great revenues along the way. He’s a lifelong Orioles fan and East Coast transplant enjoying life in Minnesota with his brilliant wife, Therese, and their two kids, Kira and Landon.

Leadpages empowers its users with lead generation and sales software to quickly promote their products and services with confidence. Featuring landing pages, pop-up forms, and text-to-optin list building, Leadpages is a trusted tech partner for small business growth.

Learn from top SaaS marketers inside of the new SaaS Breakthrough Community​​​​  Facebook Group.  Join today:


Show Notes:
03:40
Bootstrapping to Venture Funding a Software Platform
06:13
From Early Customer to Team Member
06:51
Connecting the Dots Through Marketing Education
07:50
Giving The Why Behind Not Just The How
10:02
The Webinar Approach
11:38
The Webinar: Optimizing and Repeating Over and Over Again
13:16
Over a Thousand Webinars Done
14:06
Big Wins in Webinars
16:01
The Human Connection You Get with Webinars
16:48
Doing Affiliate Marketing as a SaaS
19:16
Turning Customers Into Affiliates Faster
20:46
How to Get the Bigger Affiliates to Come In
23:12
Keeping Affiliates Promoting
25:59
KPIs
28:50
Company Growth and Culture
30:48
Next in 2018: Access for All and Strong Facebook Relationship
33:59
Lightning Questions
Resources:
Download The Transcript Here:
https://learn.demio.com/wp-content/uploads/2018/08/Demio-SaaS-Breakthrough-Podcast-Bob-Sparkins-Transcript.pdf
Read Our Case Study on Leadpages:
https://learn.demio.com/leadpages-drip/
Check Out Leadpages Webinar Strategy (and see their software up close):
https://www.leadpages.net/webinar
Connect With Bob:
https://www.linkedin.com/in/bobtheteacher/
Follow along on Our Journey to $100k MRR
A shaky start? No doubt. Yet, three years later, we've got our eyes set on $100k MRR. We'll be sharing everything along the way.