SaaS Breakthrough – Featuring Daniel Twigg

demio saas breakthrough featuring daniel twiggAbout Daniel Twigg:

Daniel Twigg is the Marketing Manager at Cyclr, which is is an embedded integration platform (embedded IPaaS) for SaaS applications.
Daniel is a “Jack of all trades” digital marketer, working in the integration SaaS space. He has over 9 years experience working in B2B marketing, in areas that include tech and IoT.

 

Learn from top SaaS marketers inside of the new SaaS Breakthrough Community​​​​  Facebook Group.  Join today:


Show Notes:
02:14
An Integration Platform for SaaS
04:04
Joining to Find Product Market Fit
04:47
Figuring Out and Doing a Pivot
06:57
Partnerships and Partnerships Campaigns
08:32
KPIs on Awareness Campaigns
09:22
Split Testing Without Going Mad
11:50
Continual Testing
12:32
Content Planning and Organic Search
16:06
Going For Engagement
18:38
A Strategic Approach to Live Events
22:52
KPIs and Building Up Enough Data
24:13
For 2019: Growing and Capitalizing on Awareness
25:10
Converting Awareness Leads
26:42
Lightning Questions
Resources:
Learn More About Cyclr:
https://cyclr.com/
Connect With Daniel:
https://www.linkedin.com/in/danieljamestwigg/
Follow along on Our Journey to $100k MRR
A shaky start? No doubt. Yet, three years later, we've got our eyes set on $100k MRR. We'll be sharing everything along the way.