I can see the growth hackers cringing at this post, already. I can only imagine how they feel seeing the words “growth” and “slow” put together in the same sentence… BLASPHEMY!!! How dare I! I know, I know, as a…
The term Culture is thrown around a lot in the business world. It’s often used to refer to some of the beliefs or used as marketing lingo to make the company sound better than it really is. But, to me……
“The only guarantee, ever, is that things will go wrong. The only thing we can use to mitigate this is anticipation. Because the only variable we control completely is ourselves.” ― Ryan Holiday, The Obstacle Is the Way: The Timeless…
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I read an article the other day that said “There’s no such thing as a Unique Selling Proposition.” And I couldn’t have disagreed more. To me that’s the key element to running a successful company in a competitive marketplace. I…
Are you ready to see this crazy magical opt-in page? It took us a good solid year to design it. About 3 months of back and forth with 5 different copywriters to write it. We selected the color of the…
TLDR; Taking a long tedious technical process and making it easy to JUST do the core thing, is all that users are looking for. Removing the overwhelm to create a webinar, make it easy to connect with your audience, and…
There’s a word in that headline that’s the secret sauce to a key lesson I have learned over the past few years. SIMPLE. Not lazy. Not done in a rush. Not thrown together. Just Simple. Strategic and Simple. You see…