Demio Discover – Featuring Brennan Dunn
https://www.youtube.com/watch?v=yRf9NiNykBQ

demio discover featuring brennan dunnAbout Brennan Dunn:
Brennan Dunn started as a freelance developer, then after starting, scaling, and exiting an agency, he decided to start a software company, Planscope which he sold in early 2016 and co-founded RightMessage, a software company that helps bring on-site personalization to the masses. He is also founder of Double Your Freelancing.

Show Notes:
00:20
Brennan's Journey
03:20
Validation of Software With Feedback
04:20
Finding His Co-Founder
05:40
MVP: Building A Course Before The Software
07:15
Learning What People REALLY Wanted
08:40
The #1 Thing People Say: "What do I do with this?"
10:05
Building A Direct Competitor To Something vs When There Isn't Much Out There
11:35
Software: Start With Education and Let Outcomes of Education Dictate Product Strategy
13:05
Marketing Strategy: Content (Free and Premium) and Educational Webinars To Strategic Partners' Audiences
17:50
How to Approach Potential Strategic Partners: Detailed Plan of Value + Proof of Results
23:35
Failures Turned Into Lessons: Trial & Error, Being Pretty Analytical and Marketing Assets
28:50
Brennan's Why: "A Better Internet"
35:15
Lightning Questions
Resources:
Follow along on Our Journey to $100k MRR
A shaky start? No doubt. Yet, three years later, we've got our eyes set on $100k MRR. We'll be sharing everything along the way.