An inside look at what’s working in marketing for SaaS companies today by the marketers who are in the trenches, experimenting on a daily basis to grow their MRR and build amazing businesses.
About Dan Taylor: Dan Taylor is an entrepreneur who has co-founded 4 startups. After starting his career in Management Consulting with Deloitte he founded Dunross Consulting, an IT Consulting agency which was sold in a management buyout in 2011. Following on…
About Casey Armstrong: Casey Armstrong is the CMO at ShipBob. Casey drives high-growth at B2B SaaS companies by integrating the entire marketing toolset to focus on rapid execution and aggressive, customer-centric strategies and has consistently acquired millions in net-new annual…
About Kevin White: Kevin White leads the growth marketing team at Segment. Prior to Segment, Kevin has helped a handful of high-growth SaaS companies scale through team building and demand gen efforts. Segment makes analytics and data collection easy. Use…
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About Lissa Daniels: Lissa Daniels is the vice president of demand generation, marketing operations, and analytics at Looker. She was the first dedicated marketing hire and the 13th employee at Looker. Prior to Looker, Lissa spent her entire marketing career…
About Dan Levy: Dan Levy currently serves as Editorial Director at Smooch, which helps enterprise businesses connect with customers through conversation. An experienced manager, strategist and leader, Dan specializes in helping mid-stage startups and SaaS companies build and grow their…
About Patrick Edmonds: Patrick Edmonds is the Chief Marketing Officer of Proposify, a web-based business proposal software company. Since joining Proposify two and half years ago, Patrick has helped 3X Proposify’s customer base to over 7,000 customers and more than…
About Hailey Friedman: Hailey Friedman is currently Head of Marketing at Improvado, a tool that helps marketers automatically collect all their data into one place. Before falling in love with growth marketing, Hailey was an English teacher in the Bronx…
Welcome to this special SaaS Breakthrough 50th episode with our host, David Abrams, covering the 2019 SaaS Marketing Trends and Top Marketer Skills learned from our guests in the past episodes. Another great milestone! I want to start by saying…
About Corey Haines: Corey Haines is the Head of Growth at Baremetrics, a tool for SaaS & subscription companies to get the metrics, forecasting, and dunning they need to grow their startup. Previously, he was the Content Marketing Manager at…