About Amir Jirbandey: Amir Jirbandey is the Head of Growth Marketing at Paddle, a hassle-free SaaS subscription management for growing businesses. He has been working in tech for the last 10 years and more recently implementing scaling Inbound Marketing strategies…
You’ve probably heard of (or, in the most desperate of moments, used) almost every lead generation tactic out there. A short list of “recommended lead generation ideas” sends you to all kinds of bad ideas, like scraping LinkedIn for email…
About Austin Distel: Austin Distel is the CMO at Proof, a SaaS that made waves in the marketing world with their social proof notifications. Over the past 2 years, Proof has continued to build personalization products where you can even…
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About Sid Bharath: Sid Bharath specializes in growing SaaS companies and was previously the VP of Growth at Thinkific, an online course platform that he’s helped grow to the leader in the industry. He’s also a marketing consultant who has…
Did you know “the average person watches one-and-a-half hours of online video content per day, and that 81% of businesses use video as a marketing tool?” (Wyzowl’s 2018 Video Marketing Statistics). Which means, your automated webinar can be an amazing…
The average cost of customer acquisition can be as much as 10 times more than a SaaS company’s average monthly expense. For this reason alone, having a strong customer retention strategy is paramount. So many SaaS companies make it incredibly…
About Adrian Maynard: Adrian Maynard is the Marketing Director at Refersion, a top affiliate and influencer marketing platform that has been very successful on Shopify. Adrian has led technology and B2B SaaS marketing teams since the early 1990’s, starting as…
I’m a member of all kinds of Facebook groups for SaaS founders (including Demio’s Facebook group — SaaS Breakthrough — come on over!). One type of question that pops up over and over again is “What tools do you use…
About Ryan Bonnici: Ryan Bonnici is the Chief Marketing Officer of G2 Crowd, where he’s driving growth of the world’s leading B2B technology review platform that’s helping more than 1.5 million business professionals make informed purchasing decisions every single month….