About Mark Kilens: Mark Kilens is VP of Content and Community at Drift where he leads the blogging, editorial, social, and events teams. Prior to joining Drift, he served as VP and founder of HubSpot Academy. As an enthusiastic former…
How Do I Get More Webinar Attendees? That’s the number one question of almost every Webinar creator. Whether it’s your first one, or you have run dozens of them, you always want to increase your subscribers. It doesn’t matter whether…
About Josh Studzinksi: Josh Studzinski is the VP of Marketing at Caremerge, the fastest-growing SaaS platform in the senior living space. Caremerge provides EHR and Engagement solutions to Senior Living providers that promote wellness and inspire collaboration between residents, staff…
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Naturally, you want to increase your customers and make more profits. …but are you keeping tabs on your customer retention rate? According to Fundera, 65% of a company’s profits come from its existing customers. In addition, 50% of loyal customers…
About Andy Lambert: Andy Lambert is Director of Growth at ContentCal, a Social Media Marketing technology software, that since launching in January 2017 has achieved: – March 2017, won the award for the ‘best newcomer in B2B Marketing’ – August…
About Matt Epstein: Matt Epstein is Chief Marketing Officer at Rippling where he’s responsible for the company’s brand, growth and marketing strategy. Previously, as the first employee and Head of Marketing at Zenefits, Matt created a leading HR brand and…
About Gregory Elfrink: Gregory Elfrink is the Director of Marketing at Empire Flippers, where he manages everything from the content to the marketing automation, to vision and goal setting, all the way down to the implementation. Gregory joined the company…
Webinars are widely utilized in marketing. You can use them to present your new product or feature, to educate your customers on how to use your software, to discuss relevant topics or issues, and many other reasons. This post is…
About Shawn Winters: Shawn Winters is a Strategic Acceleration Manager at GitLab, a leading collaboration tool for DevOps. Shawn is a SaaS and Technology Startup Sales & Business Development expert with experience at Seed, Series A, Series C, Series D…